Zoya 's nail polish is the first to be free of Formaldehyde and Toluene. This means it's safer for women everywhere, particularly pregnant women.
The Zoya name is from its cosmetician founder Zoya Reyzis. Her chemist husband was horrified at the ingredients list on her nail polish bottles. When Zoya became pregnant he set out to create a kinder, gentler, toxin free polish. In 1986 Zoya nail polish was born.
The Good Store endorses Zoya and the way that it alone confronted what an entire cosmetics industry sought to ignore. This is increasingly the natural nail polish of choice for professional salons. It's not poisoning your body, it resists chips, and is supremely long wearing.
Dare we say, it's the best nail polish you can get. We have it in every available shade of red.
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